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Portfolio Marketing Lead

Company: UL
Location: Skokie
Posted on: November 12, 2021

Job Description:

Sales.Leadership.HR.ULU.EnvironmentSustainability.Marketing – Plants – Safer World


Thousands of us around the world wake up every day with a common purpose: to make the world a safer, more secure and sustainable place. Science is in our DNA; we are endlessly curious and passionate about seeking and speaking the truth. We take delight in knowing that our work makes a meaningful contribution to society, and we are proud that our culture is centered on integrity, collaboration, inclusion and excellence. UL stands at the forefront of technological advancement, and we are continually challenged to find new ways to foster innovation and positive change. Satisfying? Yes. Exciting? Absolutely!

 


Industry marketing translates the organization’s business objectives, market opportunities and portfolio of offerings into a well-defined, cohesive go-to-market strategy for an industry vertical. The Portfolio Marketing Lead aligns products, services and solutions to global accounts, thereby driving clarity and efficiency in go-to-market execution

 

The Portfolio Marketing Lead will leverage the industry knowledge of the Industry Marketing organization and Global Account team in order to develop presentations and communication material in support of our revenue generation efforts for global accounts. This individual will collaborate extensively with the Global Strategic Account leaders, Industry Marketing leaders and SMEs on the development of communication materials to support sales growth at Uls most important customers.

 

 

Job responsibilities

 

  • Lead a team to deliver an overall ABM strategy, framework, and informs ABM technology business requirements that align to UL’s new account tiering framework.
  • Provide a range of editorial and communications consult to coworkers and other business partners, both strategic and tactical, as necessary, including creation of communication plans.
  • Owns development of key messaging and value propositions that links our portfolio and industry messaging to our customer’s business strategies.
  • Support the industry marketing team in the development of industry presentation materials that would be used in customer presentations.
  • Coordinate development of global account presentations, videos and executive speeches that would be used for meetings and events with our global accounts.
  • Employs Storytelling techniques to create compelling content.
  • Ensures sales enablement needs of our global account team are understood and met, partnering with Commercial Excellence as needed.
  • Follow the UL Standards of Business Conduct, and follow all physical and digital security practices.
  • Contribute to business success by performing other tasks as required.

  • Bachelor of Science/Bachelor of Arts degree in marketing, communication or related field, plus generally more than eight years of experience
  • Skilled editor and experienced writer
  • Content creation and production
  • Executive communications and scripting
  • Excellent interpersonal skills, Customer-centric orientation, Business acumen, Strategic mindset, Creative thinker and collaboration skills.
  • Strong capabilities and experience working with senior leaders
  • Able to understand technical and scientific issues and to translate complex information for nonscientific audiences
  • Proficiency in Microsoft Office and experience managing and/or using a wide array of internal communication tools
  • UL has COVID-19 protocols and policies in place to ensure the safety of our employees, customers and clients. Effective November 1, 2021, the company mandates that employees are vaccinated against COVID-19 as a condition of employment (except where prohibited by law), subject to reasonable accommodation as required by law.

 

 


  • Mission: For UL, corporate and social responsibility isn’t new. Making the world a safer, more secure and sustainable place has been our business model for the last 125 years and is deeply engrained in everything we do.
  • People: Ask any UL employee what they love most about working here, and you’ll almost always hear, “the people.” Going beyond what is possible is the standard at UL. We’re able to deliver the best because we employ the best.
  • Interesting work: Every day is different for us here as we eagerly anticipate the next innovation that our customers’ create. We’re inspired to take on the challenge that will transform how people live, work and play. And as a global company, in many roles, you will get international experience working with colleagues around the world.
  • Grow & achieve: We learn, work and grow together with targeted development, reward and recognition programs as well as our very own UL University that offers extensive training programs for employees at all stages, including a technical training track for applicable roles.
  • Total Rewards: All employees at UL are eligible for bonus compensation. UL offers a generous 401k matching structure of up to 5% of eligible pay. Additionally, we invest an additional 4% into your retirement saving fund after your first year of continuous employment. We provide Healthcare Reimbursement Accounts and Health Savings Accounts that UL contributes to twice per year! Depending on your role, you can work with your manager on flexible working arrangements. We also provide employees with paid time off including vacation, holiday, sick and volunteer time off.

 


 

Working at UL is an exciting journey that twists and turns daily. We thrive in the twists and revel in the turns. This is our every day. This is our normal.

 

Curious? To learn more about us and the work we do, visit UL.com

Keywords: UL, Skokie , Portfolio Marketing Lead, Other , Skokie, Illinois

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